Performance report
Earnings in (Thousands)
$1,400,000
$1,200,000
$1,000,000
$800,000
$600,000
$400,000
$200,000
Revenue
Expenses
Net income
Earnings before interest and taxes (EBIT)
Adjusted EBIT
Free cash flow to firm
Free cash flow to equity
($200,000)
2003 2004 2005 2006 2007 2008
Analysis prepared on Tuesday, January 06, 2009.
Earnings adjustments
We avoid GAAP earnings in our valuations because accrual accounting allows an entity to record revenues before cash is collected and record expenses that do not involve payments of cash. Accrual income almost never matches the actual cash generated from operations. As investors we're primarily interested in the actual cash that a company generates from operations free of any form of manipulation.
    To get there we estimate free cash flows to firm first by making a number major adjustments to earnings;
  • We capitalize research and development, accrual accounting requires that R&D be expensed as it occurs, but we recognize and appreciate that results from R&D creates growth. We treat it the same as all other investments by capitalizing it.
    values in Thousands
    R&D asset lifetime3 years
    R&D expense$71,395
    R&D amortized$37,745
    R&D asset value$115,444
    The R&D asset value is used to adjust the book value of equity, this in turn is used in the return on equity calculations.
  • True one time charges muddle the growth picture of a stock because they tend to have a significant effect on profit but not earnings from operations. Valuations depend on our ability to predict future earnings growth, to get there we remove one time expenses from earnings.
  • The marginal tax rate is used to determine the taxes that aught to have been paid. Corporations have a number of ways to defer the taxes they pay, these deferments can have a significant impact on stated earnings. Eventually though they have to be paid causing another significant impact on earnings. In order to avoid these oscillations to earnings we use the marginal tax rate to determine the amount paid for taxes.
  • The other major adjustment to earnings that is made is by accounting for off-balance sheet item such as operating leases. Operating leases are treated as Operating expenses where they should be treated as financial expenses that have the same obligations as debt. Our second major adjustment therefore is in converting operating leases to their debt equivalent.
    Operating lease expenses and debt adjustment in (Thousands)
    Current year$15,133
    Year one$13,603
    Year two$10,629
    Year three$7,759
    Year four$6,408
    Post year four$697
    Total$54,229
    Debt value$34,435
    Depreciation$8,609
    Debt Adjustment
    + Debt$0
    + Value of operating lease debt$34,435
    = Debt (Adjusted)$34,435
This leads to the following adjustments to earnings
Earnings Adjustement (values in Thousands)
+ Earning before interest and taxes (EBIT):$111,501
+ R&D expense: $71,395
- R&D amortized: $37,745
+ Operating lease expense: $15,133
- Operating lease depreciation: $8,609
+ One time charges: ($7,000)
= Adjusted earnings before interest and taxes$144,676
- Taxes ( marginal rate = 35 % ): $50,636
= Adjusted earnings after taxes: $94,039
Now we have a better value for earnings that can be compared year to year to get a better picture of growth.
Cashflow analysis
Free cash flow is the actual cash generated from operations, it is similar in concept to Warren Buffets concept of owner earnings.
It is determined by subtracting from adjusted earnings the amount a company invests in growth. Growth investments include investments in R&D, acquisitions, investments in operations (working capital investment) and investment in fixed capital.
Investment expenses (Thousands)
+ R&D investment$71,395
+ Working capital investment($15,727)
+ Fixed capital investment$267,692
+ Acquisitions$0
Investment depreciation and amortization (Thousands)
- R&D amortized$37,745
- Fixed capital depreciation$224,986
- Operating lease depreciation$8,609
= Reinvested for future growth$52,021
The amount a company reinvests will determine future growth.
Free cash flow to firm derivation: (values in Thousands)
+ Adjusted Earnings Before Interest and Taxes (EBIT):$144,676
- Marginal Tax Rate:35.00 %
= Adjusted Earning after taxes:$94,039
- Reinvested$52,021
= Free cash flow to firm (FCFF)$42,019
After equity is adjusted to include the R&D asset value and debt to include the Operating lease liabilities debt equivalent, managements effectiveness can be measured more accurately. The below shows the effect the adjustments to earnings have on the returns on capital and equity.
Returns on investment:
Return on capital (ROC)17.50 %
Return on equity (ROE)16.16 %
Adjusted ROC20.95 %
Adjusted ROE22.55 %
A good estimate for future growth is derived by multiplying the estimated future reinvestment rate with the estimated future return on capital.
Operating efficiency
The balance sheet provides insight into the company's operations. It contains all it's assets and liabilities. Of particular interest are it's current assets and liabilities, these are the short term assets and liabilities generated from it's operating activities. For a company that produces a product, for example, the current assets and liabilities are the items that the company uses to build the product such as inventory and raw materials, the money owed the company after selling the product to it's customers and the money it owes to creditors such as the raw material wholesalers as well as service providers. The following metrics are estimates that define how efficient a company is at executing the sales cycle.
  • Days inventory outstanding This metric measures how many days worth of inventory the company has in it's warehouse. It is measured as following DIO = (Inventory/Cost of sales) * 365.
  • Days payable outstandingPayables are the moneys owed to creditors such as the providers of the raw materials or service providers. Days payable outstanding is a measure of how long the company takes to pay its creditors. it is calculated as follows: DPO = (Accounts Payable/ Cost of sales )*365.
  • Days sales outstanding Sales are revenues, receivables are uncollected sales made on credit. A company has to collect sales as quickly as possible so it can use that money to create more products. This value is estimated as following: (Receivables / Revenues) * 365 or ( receivables/ Average sales per day).
  • Cash conversion cycle. This metric measures how quickly in days a company can produce a product from raw materials, sell it to a customer and collect those sales, it is estimated in the following way: CCC = DIO + DSO - DPO. a good way to measure how effective management is at making money is by looking at the cash conversion cycle over time. Warning flags are an increase of Inventory (can't sell product) and Receivables (can't collect on the goods sold on credit)
The following table shows the operating efficiency of NETFLIX INC
Values in days200820072006200520042003
Cash conversion cycle-48-55-50-55-80-95
Days inventory outstanding000000
Days payable outstanding485550558095
Days sales outstanding000000
Risk
Risk is an important measure that determines whether a stock is worth investing in and the associated fair value of that stock. The investor loses their entire investment when that company goes bankrupt. The measures below give an indication of bankruptcy risk and needs to be carefully assessed.
  • Current ratio The current ratio is a financial ratio that measures a companies ability to pay it's short term liabilities. When short term liabilities exceed short term assets the current ratio will be less than one and this indicates that a company may have problems meeting it's short-term obligations. It is calculated as follows: Current Ratio = Current Assets / Current Liabilities
  • Acid test or quick ratioT he acid test measures a companies ability to pay it's short term obligations quickly using cash and near cash. It is calculated as follows: Acid Test = (Cash + Investments) / Current Liabilities
  • Acid test (liberal) The more liberal version of the acid test allows a company to collect receivables and other assets except for inventory. Acid test (liberal) = (Current Assets - Inventory) / Current Liabilities
  • Debt to equity ratio The debt to equity ratio shows the proportion of debt and equity used to finance a company's assets. Debt and equity are both adjusted to account for Operating leases and R&D as described above. The debt to equity ratio is calculated by dividing Debt by Equity.
  • Interest coverage ratio The interest coverage ratio measures a firms ability to meet it's interest payments, it is calculated as follows: Interest coverage ratio = EBIT (adjusted) / Interest payment
  • Fixed charges coverage ratio Fixed charges include interest payments and operating lease expenses for this year it is calculated as follows. EBIT (adjusted) / (interest payment + operating lease expense)
The following table shows the risk ratios described above.
Risk ratios200820072006200520042003
Current ratio1.962.211.871.972.202.71
Acid test1.812.071.641.842.152.56
Acid test (liberal)1.962.211.871.972.202.71
Debt to equity ratio (Adjusted)0.070.080.550.000.000.00
Interest coverage ratio (Adjusted)0.000.000.000.000.000.00
Fixed charges coverage ratio (Adjusted)9.5611.064.219.002.67-6.41
Performance data
Revenue/Earnings data
Historic values
Earnings in (Thousands)2008200720062005
Revenue$1,212,536$996,660$682,213$500,611
Expenses$1,165,924$968,279$647,926$484,168
Net income$66,952$49,082$42,027$21,595
Earnings before interest and taxes (EBIT)$111,501$80,318$8,335$21,776
Adjusted EBIT$144,676$107,903$40,229$53,518
Free cash flow to firm$42,019$71,894($5,145)$36
Free cash flow to equity$39,973$68,664$33,072$12,640
Operating lease expenses
Historic values
Operating lease expense and debt conversion in (Thousands)2008200720062005
Current year$15,133$9,760$9,555$5,946
Year one$13,603$10,920$3,611$6,754
Year two$10,629$9,321$3,611$3,956
Year three$7,759$7,348$3,611$3,595
Year four$6,408$7,128$3,611$2,639
Post year four$697$6,729$5,073$6,401
Total$54,229$51,206$29,071$29,291
Debt value$34,435$35,743$16,132$18,354
Depreciation$8,609$8,936$3,226$3,671
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Past growth rates
65 %
60 %
55 %
50 %
45 %
40 %
35 %
30 %
25 %
20 %
15 %
EBIT (adjusted)
Profit
Revenue
all 4 years 3 years 2 years
Cashflow in (Thousands)
$160,000
$140,000
$120,000
$100,000
$80,000
$60,000
$40,000
$20,000
Profit
EBIT
FCFE
FCFF
($20,000)
($40,000)
2003 2004 2005 2006 2007 2008
Reinvestment in years past.
( values in Thousands )2008200720062005
+ R&D investment$71,395$48,379$35,388$29,467
+ Working capital investment($15,727)($59,307)($24,127)($22,761)
+ Fixed Capital investment$267,692$196,861$139,099$117,933
+ Acquisitions
- R&D amortized$37,745$21,618$9,822
- Fixed capital depreciation$224,986$157,136$106,017$86,217
- Operating lease depreciation$8,609$8,936$3,226$3,671
= Reinvested$52,021($1,757)$31,294$34,751
Cashflow adjustments in years past.
( values in Thousands )2008200720062005
Adjusted EBIT$144,676$107,903$40,229$53,518
Marginal tax rate35.00 %35.00 %35.00 %35.00 %
Adjusted EBIT(1 - t)$94,039$70,137$26,149$34,787
Reinvestment expense (gain)$52,021($1,757)$31,294$34,751
Free cash flow to firm (FCFF)$42,019$71,894($5,145)$36
The rate of reinvestment in years past.
past reinvestment rates2 years3 years4 yearsall
Reinvestment26.41 %57.50 %68.10 %18.87 %
Working capital investment-50.64 %-64.52 %-64.75 %-109.34 %
R&D investment72.45 %93.41 %91.23 %60.82 %
Acquisitions0.00 %0.00 %0.00 %0.00 %
Net capital investments282.67 %365.76 %359.08 %375.44 %
Historic growth rates for important measures of earnings.
Past growth rates2 years3 years4 yearsall
EBIT (adjusted)29.12 %53.51 %39.40 %55.93 %
Profit30.80 %23.65 %31.87 %60.97 %
Revenue19.54 %27.51 %28.89 %34.37 %
Working capital.
( values in Thousands )2008200720062005
Cash and equivalent$177,439$400,430$212,256$174,461
Short term investments$207,703$13,668
Accounts receivable
Inventory
Deferred taxes$2,254$3,155$13,666
Prepaid expenses$6,116$4,742$7,848$2,741
Other assets$23,020$20,091$9,921$10,144
Total assets$416,532$428,418$257,359$187,346
Accounts payable$104,445$93,864$63,491$49,775
Debt payments
Accrued Expenses$36,466$29,905$25,563$13,131
Tax payable$69,678
Other liabilities$71,665$48,533$32,004
Total liabilities$212,576$193,447$137,587$94,910
Working capital$203,956$234,971$119,772$92,436
Non cash working capital($181,186)($165,459)($106,152)($82,025)
Investment in working capital($15,727)($59,307)($24,127)($22,761)
Business Summary

Netflix is the largest online movie rental subscription service in the United States, providing approximately 7.5 million subscribers access to approximately 90,000 DVD titles plus a growing library of more than 6,000 choices that can be watched instantly on their personal computers, or PCs.

Netflix offers nine subscription plans, starting at $4.99 a month. There are no due dates, no late fees and no shipping fees. Subscribers select titles at the Netflix.com Web site aided by the proprietary recommendation service, receive them on DVD by U.S. mail and return them to Netflix at their convenience using prepaid mailers. After a DVD has been returned, the next available DVD in a subscriber’s queue is mailed. Netflix also offers certain titles through their instant-watching feature.

Corporate Information
Executive Officers
CEOHASTINGS REED
Chief Marketing OfficerKILGORE LESLIE J
CFOMcCARTHY BARRY
Chief Product OfficerHUNT NEIL D
Chief Talent OfficerMcCORD PATRICIA J
Chief Content OfficerSARANDOS THEODORE A
Chief Operations OfficerDILLON THOMAS R
Board of Directors
BARTON RICHARD N
BATTLE A GEORGE
HOAG JAY C
HALEY TIMOTHY M
HASTINGS REED
SCHUH MICHAEL N
STANGER GREGORY S
PISANO A ROBERT
Giancarlo Charles H
Investors
HOAG JAY C
KIMBALL RICK
TECHNOLOGY CROSSOVER MANAGEMENT IV LLC
TCV IV LP
TCV IV STRATEGIC PARTNERS LP
Other investors
May be part of a 13(g) groupTechnology Crossover Management VI, L.L.C.
May be part of a 13(g) groupDREW JOHN
May be part of a 13(g) groupREYNOLDS JON Q JR
May be part of a 13(g) groupGRIFFITH WILLIAM
May be part of a 13(g) groupTrudeau Robert
May be part of a 13(g) groupTCV VI L P
May be part of a 13(g) groupTCV Member Fund, L.P.
May be part of 13(g) groupTECHNOLOGY CROSSOVER MANAGEMENT IV LLC
May be part of 13(g) groupTCV IV LP
May be part of 13(g) groupTCV IV STRATEGIC PARTNERS LP
May be part of a 13(g) groupTECHNOLOGY CROSSOVER MANAGEMENT II LLC
May be part of a 13(g) groupTCVII V O F
May be part of a 13(g) groupTECHNOLOGY CROSSOVER VENTURES II LP
May be part of a 13(g) groupTECHNOLOGY CROSSOVER VENTURES II CV
May be part of a 13(g) groupTCV II Q LP
May be part of a 13(g) groupTCV II STRATEGIC PARTNERS LP
Earnings in (Thousands)200820072006200520042003
Revenue$1,212,536$996,660$682,213$500,611$272,243$152,806
Expenses$1,165,924$968,279$647,926$484,168$268,188$175,451
Net income$66,952$49,082$42,027$21,595$6,512($20,948)
Earnings before interest and taxes (EBIT)$111,501$80,318$8,335$21,776$6,512($20,948)
Adjusted EBIT$144,676$107,903$40,229$53,518$9,591($18,911)
Free cash flow to firm$42,019$71,894($5,145)$36$14,853($14,862)
Free cash flow to equity$39,973$68,664$33,072$12,640$14,618($24,433)
Adjusted debt$34,435$35,743$16,132$18,354$2,053$5,348
Adjusted equity$512,542$469,244$29,467
Adjusted depreciation$271,339$187,690$119,066$89,888$48,358$24,251
Total reinvestment$52,021($1,757)$31,294$34,751($8,619)$2,570
Adjusted EBIT$144,676$107,903$40,229$53,518$9,591($18,911)
Adjusted EBIT(1 - t)$94,039$70,137$26,149$34,787$6,234($12,292)
FCFF$42,019$71,894($5,145)$36$14,853($14,862)
FCFE$39,973$68,664$33,072$12,640$14,618($24,433)
Cash conversion cycle-48-55-50-55-80-95
Days inventory outstanding000000
Days payable outstanding485550558095
Days sales outstanding000000
Acid test1.812.071.641.842.152.56
liberal acid test1.962.211.871.972.202.71
Current ratio1.962.211.871.972.202.71
Fixed charges coverage ratio7.378.230.873.661.81-7.10
Interest coverage ratio0.000.000.000.000.000.00
 
Current Assets
Cash and equivalent$177,439$400,430$212,256$174,461$89,894$59,814
Short term investments$207,703$13,668$45,297$43,796
Accounts receivable
Inventory
Deferred taxes$2,254$3,155$13,666
Prepaid expenses$6,116$4,742$7,848$2,741$2,605$2,753
Other assets$23,020$20,091$9,921$10,144$1,150$3,162
Total assets$416,532$428,418$257,359$187,346$138,946$109,525
 
Current Liabilities
Accounts payable$104,445$93,864$63,491$49,775$32,654$20,350
Debt payments
Accrued Expenses$36,466$29,905$25,563$13,131$11,625$9,102
Tax payable$69,678
Other liabilities$71,665$48,533$32,004$18,740$10,974
Total liabilities$212,576$193,447$137,587$94,910$63,019$40,426
Working capital$203,956$234,971$119,772$92,436$75,927$69,099
Non cash working capital($181,186)($165,459)($106,152)($82,025)($59,264)($34,511)
Investment in working capital($15,727)($59,307)($24,127)($22,761)($24,753)
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